Privacy
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As part of its activity, LIVE DATA SOLUTIONS undertakes to comply with the provisions of Law No. 78-17 of 6 January 1978 as amended, relating to data processing, files and freedoms, as well as Regulation 679/2016 of 27 April 2016 on the protection of personal data.
LIVE DATA SOLUTIONS undertakes to take the necessary measures to ensure the security and confidentiality of the personal data entrusted to it.
LIVE DATA SOLUTIONS only processes personal data on instructions and on behalf of its partners and customers.
Through the operation of its website www.livedata-solutions.com, LIVE DATA SOLUTION processes as Data Controller of personal data, on its own behalf, as part of the management of its customer and prospect file.
This data processing allows LIVE DATA SOLUTIONS TO:
- to respond to your requests on our offers or services when you provide your data through our forms;
- to contact you to offer you our offers or services and, if necessary, a demonstration,
- to send you the information and/or documents you wish to obtain;
- to communicate with you for marketing purposes and in particular by sending our newsletter;
- understand your needs and preferences to better meet your request;
- Facilitate your navigation and carry out audience measurements.
The purpose of collecting your data and to offer the user and/or visitor a personalized and optimal experience of our website.
Professional data relating to users and visitors of the LIVE DATA SOLUTIONS website are collected via the forms and pages of the website, in particular the subscription to the newsletter via your professional e-mail address and/or the contact form.
Category of persons concerned:
- Users and professional visitors of the LIVE DATA SOLUTIONS website
- LIVE DATA SOLUTIONS Customers
Nature of the Data processed:
- Civility
- Name of your company
- Name and surname
- Email address
- Phone Number
- IP address of your browser
- Duration of your visit
- Pages visited
- Your communication preferences.
The legal basis for processing is the legitimate interest of the data subjects at the time of data collection.
LIVE DATA SOLUTIONS does not transfer your data to third parties. The data collected is intended exclusively for LIVE DATA SOLUTIONS and its subsidiaries.
Thus, data will not be disclosed to third parties or entities unless the law in force provides otherwise.
LIVE DATA SOLUTIONS sells to its customers the data from the databases of its Partners.
LIVE DATA SOLUTIONS offers marketing campaign delivery services for its clients through:
- Routing (performed with the database transmitted by the LIVEDATA SOLUTIONS clients)
- Data Rental
- Campaign delivery via our network.
Thus, LIVE DATA SOLUTIONS helps its customers to build and optimize their marketing, loyalty, customer relations, communication, studies and surveys campaigns by means of processing and statistical analysis in order to:
- Select prospects for a marketing and/or communication campaign;
- Allow its customers to enrich their customer base with contact data
- Allow its customers to better know and therefore retain its own customers;
- Allow the realization of relevant surveys and studies;
- Enable the optimization of marketing campaigns in real time.
Different channels can be used to contact people: by post, telephone, email, SMS and via media campaigns.
Operations allowing the personalization of the communication can be carried out in order to contact you only in the context of your interests.
To carry out these treatments, LIVE DATA SOLUTIONS acts exclusively at the request of its customers and on their behalf.
LIVE DATA SOLUTIONS never comes into contact with persons whose data is processed on its own behalf.
Once the selection operation has been carried out by LIVE DATA SOLUTIONS, the data is either processed by LIVE DATA SOLUTIONS on behalf of its customers.
LIVE DATA SOLUTIONS does not collect data directly from natural persons.
It is its Partners, file owners who collect data from individuals and who then transmit their database to LIVE DATA SOLUTIONS acting as a subcontractor for the constitution of a database for marketing.
As part of its partnerships, LIVE DATA SOLUTIONS only contracts with companies that undertake to comply with the legislation in force in the context of the processing of personal data.
The personal data that LIVE DATA SOLUTIONS processes comes from file owners from the following fields of activity:
- E-merchants
- Satisfaction surveys
- Media sites
- Competitions / Co-registration
Category of persons concerned:
- Users of partner sites
- Consumers who are natural persons
- Customers of LIVE DATA SOLUTIONS customers
Nature of the Data processed:
- Civility
- Postal address
- Email address
- Phone Number
Personal data collected in connection with these services is used solely for the purpose of providing services and marketing to our customers.
The legal basis for the processing is the consent of the data subjects at the time of data collection.
LIVEDATA SOLUTIONS therefore only processes personal data for which you have previously consented to the purposes and transfer.
LIVEDATA solution does not transfer the data processed as part of this service to third parties without the explicit consent of the person concerned.
LIVEDATA SOLUTIONS processes personal behavioral data or advertising targeting to offer services to enrich pre-existing customer files belonging to its customers.
It is important to emphasize that the customer of LIVEDATA SOLUTIONS who processes his own database enriched with behavioral data remains responsible for the processing of this database and therefore determines alone the purposes.
LIVEDATA SOLUTIONS undertakes to use personal behavioral or advertising targeting data only as part of the services of enrichment of pre-existing customer files for its customers and not to use them for other purposes without the prior and specific consent of the person concerned.
LIVE DATA SOLUTIONS indirectly collects behavioral data:
- which make it possible to determine the actions and behaviours of data subjects when theyare users of a partner website;
- which make it possible to determine the best time to send a marketing campaign by the INSTANT MAIL offer.
LIVEDATA SOLUTIONS collects this information through a network of partners mandated to track the browsing behavior of its users or to place a tracker in their emails or on their site, via first-party cookies.
LIVE DATA SOLUTIONS thus uses the technologies of cookies and other tracers exploited by its Partners (collecting entity) through the use of their Website (hereinafter "Sites") and their user registration form for their newsletters, in accordance with the regulations in force, to collect and process Personal Data that does not exclusively identify the persons concerned, on behalf of LIVE DATA SOLUTIONS and its customers.
The Data collected indirectly by LIVE DATA SOLUTIONS on behalf of its customers does not allow the direct identification of the persons concerned, as could be allowed by the collection in plain text of his surname, first name, email or telephone number.
The collected connection data is then matched with the database operated by LDS's customer in accordance with applicable regulations in order to target marketing communication in real time.
LIVE DATA SOLUTIONS offers its advertiser clients a behavioral qualification service for their customer files and optimization of the time of sending their commercial prospecting emails, based on the Data provided by partners.
Protection of personal data in the context of indirect data collection.
LIVE DATA SOLUTIONS does not process any sensitive personal data, nor does it cross Data to create it. In addition, no categories or segments of Data are created to target minors under the age of 18.
LIVE DATA SOLUTIONS ensures that in the process of data collection by its Partners, for its benefit and that of its customers, the persons concerned have received the prior, clearly accessible and transparent information relating to:
- the processing and use of data, and where applicable electronic tracers for the benefit of the Partners or Customers of the partners of the collecting entity;
- the transmission of the information collected, and if necessary thanks to tracers, to LIVE DATA SOLUTIONS as a partner of the collecting entity;
- for the purposes of use by LIVE DATA SOLUTIONS or by LIVE DATA SOLUTIONS' customers (advertisers, etc.) of the data collected, where applicable through tracers, in particular by inserting a link to the LIVE DATA SOLUTIONS Privacy Policy. The latter will be able to carry out personalized marketing operations in real time;
- the terms of data transfer.
LIVE DATA SOLUTIONS also ensures that its Partners have enabled their Site users:
- where necessary to express their choices regarding tracers and the processing of Personal Data and the transmission of this data;
- to freely and informed express their consent for the processing of their data and the transmission of partners and customers of partners;
- the possibility of opposing it at any time, in particular by referring to an unsubscribe link.
Finally, LIVE DATA SOLUTIONS ensures that its Partners implement all necessary confidentiality and security measures to protect its computer system against any unauthorized access, alteration, disclosure or destruction of the Data it has collected, at least, at the same level as LIVE DATA SOLUTIONS. As an indication, the measures put in place may be:
- effective technologies such as encryption through SSL technology; hashing/encryption, of the firewall to prevent intrusion from malicious third parties;
- regular audits on the collection, storage and processing of data in order to verify access to the Partner's databases and to prevent any unauthorized system from accessing the Partner's systems;
- restrictions on access to Data collected in compliance with strict confidentiality obligations to which they are subject.
In general, LIVE DATA SOLUTIONS requires its Partners to strictly comply with Law No. 78-17 of 6 January 1978 as amended, relating to data processing, files and freedoms, the Post and Electronic Communications Code and Regulation 679/2016 of 27 April 2016 on the protection of personal data.
The data processed may include, but is not limited to, information about the behavior of users of partner sites, such as pages visited, products purchased or viewed, searches performed, interactions with advertisements and marketing campaigns and in particular real-time login information (INSTANT MAIL), as well as targeting data, such as age, gender, geographic location, interests, and buying behaviors.
The legal basis for the processing of behavioral data is the consent of the persons concerned on the use of technological tracers (cookie banners and other tracers) for the benefit of LIVEDATA SOLUTIONS.
The personal data collected with your consent on the purposes defined at the time of collection (consent of the cookie banner) will allow the enrichment of the customer databases of LIVEDATA SOLUTIONS operating in the following sectors of activity:
- Health and well-being
- Education and training
- Technology and IT
- Financial services
- Real estate
- Marketing and advertising
- Media and entertainment
- Retail and e-commerce
- Tourism and travel
- Transport and logistics
- Manufacturing
- Energy and environment
- Professional Services
- Public sector and not-for-profit organizations
- Agriculture and Agri-Food
- Construction and engineering
- Legal Services
- Sports and leisure
- Telecommunications
These data transfers are carried out in accordance with the provisions of the General Data Protection Regulation (GDPR) and applicable laws on the protection of personal data.
The recipients of the data undertake to use the personal data only for the purposes for which they were communicated and to comply with the provisions of the GDPR and applicable laws on the protection of personal data.
In accordance with the legislation in force and more specifically Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016 on the protection of natural persons with regard to the processing of personal data and on the free movement of such data (hereinafter the "GDPR"), applicable from 25 May 2018, You have a right of access, rectification, deletion, instructions (portability or instructions after your death) on your data and opposition for legitimate reasons.
You can withdraw the consent granted at any time and request the deletion of your data. In any communication that reaches you after processing your personal data you are informed of your rights with the possibility either to unsubscribe in case of email and sms, or to contact the person in charge of the campaign in order to oppose the use of your data.
To exercise your rights you can send your request by post with a copy of identity document to the following address: LIVE DATA SOLUTIONS – DPO – Calle de l'Ecuador 75, 08029 Barcelona, Spain or by email to the following address: dpo@livedata-solutions.com or via the form at the top of the page.
As part of these requests, LIVE DATA SOLUTIONS will delete the data in the processed databases and will systematically forward this request to the Partner who provided it with this data for marketing.
The rights can also be exercised directly with the Partner who collected the personal data or with the customer who contacts the person. A response must be provided within 1 month.
In case of problem you can appeal to the competent authority.
In accordance with Article 5e of Regulation 2016/679 of 27 April 2016, personal data are only kept in a form allowing identification for a period that does not exceed the duration necessary for the purposes for which they are collected and processed.
For the processing of data on its own behalf in connection with the use of its website, LIVE DATA SOLUTIONS stores the data for the time necessary to achieve the intended purpose or until the exercise of the right of opposition.
As such, the data is kept by LIVE DATA SOLUTIONS for the duration indicated by its Partners.
In the absence of instructions received from the latter, LIVE DATA SOLUTIONS has established strict rules respecting the rights and freedoms of individuals and therefore, any individual whose last contact or transaction with a partner dates back more than 3 years will not be kept by LIVE DATA SOLUTIONS.
In the case of processing involving the provision of LIVE DATA SOLUTIONS of its Customers' data, the data is destroyed according to the customer's instructions.
To do this, LIVE DATA SOLUTIONS has defined a strict policy of security and confidentiality of personal data.
LIVE DATA SOLUTIONS staff with access to data are regularly made aware of the security of personal data and more generally of IT security.
Thus, user authentication, authorization management and workstation security follow strict rules.
An IT charter signed by all staff includes all these points.
The protection of the information system is our priority. The data is stored on our servers at OVH, 2 Rue Kellermann, 59100 Roubaix, France.
Our infrastructure is managed by our administrators who master all the security conditions ensuring total control of the data entrusted to us. Regular maintenance operations are carried out and we have a backup system.
The physical security of the premises is ensured by remote monitoring devices and the data is kept in a secure environment with restricted access.
All our data transfers are made via secure protocols such as HTTPS, SFTP or CFT. These protocols ensure data encryption and for CFT, additional compression.
In the event of a data breach, a procedure has been put in place to notify our Partners as soon as possible and to document the elements necessary to inform the supervisory authority if necessary.
In April 2019, LIVE DATA SOLUTIONS is one of the first companies to obtain the Privacy Protection Pact label, which confirms its commitment to the respect and security of personal data. Click here to learn more.